Cagri Yıldırım is a football-focused mental performance coach and football industry professional with an interdisciplinary background in sports and business. He holds a Bachelor of Science in Technical Management & Marketing from Hamm Lippstadt University of Applied Sciences.
Alongside his work in football, he works at Daimler Truck AG headquarters as a Market Manager, contributing to revenue development across the DACH region, Italy, and Turkey.
Within the football ecosystem, Cagri serves as Director of Partnerships at The Football Week, where he leads strategic collaborations and is responsible for the format “Who is…?”. Through this role, he has built a broad international network across the football industry. He is also a FIFA licensed football agent.
His work focuses on the psychological development, resilience, and holistic support of players in high-performance environments. With strong insight into both the German and Turkish football ecosystems, he supports athletes in managing pressure, building confidence, and maintaining consistent performance levels.
Known for his ability to build trust and act as a bridge between players and coaching staff, Cagri contributes to improved communication, team cohesion, and performance stability. Fluent in German, Turkish, and English, he operates effectively in multicultural environments.
At Football Conference Baku, he will share practical insights into mental performance in football and its impact on modern elite player development.
